“I love watching people go after what they truly want and enjoy”

Creative Career Conundrums is a weekly advice column from If You Could Jobs. Each week their selected panel of professionals from the creative industry answers your burning career questions to help you navigate the creative journey.

Every week our talented roster has been answering our reader submitted questions. Now that the year is drawing to a close – we thought they’d like to take a break. We’ve taken over this week’s question to give our advice givers a chance to look back and forward to the new year.

This week’s question:

Think back on the questions you’ve answered—what common themes or topics came up? What are your hopes for 2025? And are there any areas or topics you’re excited to explore more in the new year?

Shanice Mears, co-founder and head of talent at The Elephant Room:

It’s always so interesting to write a reflective post because there are so many things to consider, but it’s equally a privilege to approach it with a hopeful and optimistic outlook.

One common theme I noticed is the challenge of figuring out where to start – whether that’s transitioning into a new role, aiming for a promotion, or simply doubling down on what you really want. There seems to be a recurring hesitation around diving in and going after what we truly want. The creative industry, I think, often surprises people by being a space where they can pursue a valuable, fun, and interesting career – something they might not have realised was possible.

I hope in 2025 we can all share more. The industry often faces a challenge with everyone working in silos. While there are many resources, events, and online spaces available to help people gain access and knowledge, they often operate independently rather than collaboratively.

I’m excited to see those possibilities come to life. I love watching people go after what they truly want and enjoy. I’d also love to hear more stories about breaking through the industry – stories of resilience and empowerment.

In answering your creative career conundrums we realise that some issues need expert support, so we’ve collated a list of additional resources that can support you across things that might arise at work.

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